Introducing Hackamore, coming soon to your cocktails
Posted by Matt Looker, 06 Jul 2018 | Products
It might sound like software for cyber terrorism, but Hackamore is a brand new “premium energy beverage” coming to the UK market. It contains no alcohol, no calories, no sugar, no gluten, no artificial sweeteners and no idea about how good it looks.Which brings me to the “premium” part of “premium energy beverage”. This clear hit of natural caffeine comes in a swishly designed, sophisticated glass bottle that looks like it has come directly from some kind of Utopian future that we are almost certainly not headed towards. But, importantly, it looks great on a shelf alongside your other high-end spirits and mixers.
As for energy, Hackamore contains natural caffeine along with amino acids and b-vitamins, and one shot is equal to the same amount of caffeine you would get in one of those horrible canned energy drinks covered in garish colours and called something like “EXECUTE” in a font designed to look like electricity. But Hackamore is the clean, natural alternative to that kind of drink, made botanically and resulting in a light, smooth taste with the hint of zesty lime.
More importantly than any of this: it’s a beverage! Which means that, as well as being served as an energy shot, or as a boost in a healthy smoothie, it can also be used in cocktails. So guess how I have been using it?
After experimenting with a bottle for a couple of weeks, it’s safe to say that Hackamore is best used as substitute or part-substitute for the base of a cocktail, giving a cleaner, brighter taste to drinks, reducing alcohol content without compromising on flavour.
So here are a few drinks I came up with using Hackamore:
English Pleasure

1oz London Dry Gin
1oz Hackamore Energy
1oz Cointreau
3/4oz Lemon Juice
2 dashes Peychaud's Bitters
Method: Shake the first four ingredients with ice and strain into a coupe glass. Then float the bitters carefully on the surface of the drink.
1oz Hackamore Energy
1oz Cointreau
3/4oz Lemon Juice
2 dashes Peychaud's Bitters
Method: Shake the first four ingredients with ice and strain into a coupe glass. Then float the bitters carefully on the surface of the drink.
Haquila Joust

1oz Reposado Tequila
1oz Hackamore Energy
1oz Lime Juice
1/2oz Averna
1/4oz Yellow Chartreuse
1/4oz Agave Syrup
Method: Shake all ingredients with ice and double strain into a coupe glass.
1oz Hackamore Energy
1oz Lime Juice
1/2oz Averna
1/4oz Yellow Chartreuse
1/4oz Agave Syrup
Method: Shake all ingredients with ice and double strain into a coupe glass.
Hackaipirinha

1oz Cachaca
1oz Hackamore Energy
1oz Banana Liqueur
1/2 Lime, cut into wedges
4 dashes Chocolate Bitters
Method: Muddle the lime with the banana liqueur, then add the other ingredients and shake with crushed ice. Directly pour into a lowball glass, top with more crushed ice and garnish with banana.
1oz Hackamore Energy
1oz Banana Liqueur
1/2 Lime, cut into wedges
4 dashes Chocolate Bitters
Method: Muddle the lime with the banana liqueur, then add the other ingredients and shake with crushed ice. Directly pour into a lowball glass, top with more crushed ice and garnish with banana.
For more information about Hackamore Energy, it's back story and to find more recipes, you can go to Hackamore's website, but then you knew that, because this isn't your first time using the Internet.
Tags: Hackamore Energy, non-alcoholic, mixer, new product